Cookies United
Holiday Pretzel Cookies
Holiday Pretzel Cookies
The Holiday Pretzel from Cookies United is a crisp vanilla cookie shaped like a pretzel, topped with white icing and decorated in red and green sprinkles, packed in a 5 lb bulk box at about 37 cookies per pound. It comes finished and ready to serve. We stock it in bulk and wholesale for bakeries, delis, caterers, grocery bakery counters, and foodservice.
The pretzel twist is one of the oldest shapes in European baking, and rendering it as a sweet iced cookie gives a holiday tray a shape that isn't a circle, a star, or a tree.
What a Pretzel Cookie Is
A pretzel cookie borrows the looped knot shape of a bread pretzel but is built as a sweet cookie instead. The dough is formed into the familiar three-hole twist, then baked crisp rather than proofed and boiled the way a bread pretzel is.
This one is a vanilla cookie, so the flavor is a plain sweet base rather than the salty, malty taste people associate with the bread version. The shape does the visual work; the icing and sprinkles supply the holiday.
The White Icing and Red and Green Sprinkles
The cookie is finished two ways. White icing coats the twist and settles into the loops, giving the surface a smooth, snowy look that reads as winter without any additional color. Red and green sprinkles go on over it, dropping the seasonal color directly onto the white background where it stands out most.
The knot shape works in the icing's favor here. The loops catch and hold both the icing and the sprinkles at different depths, so the decoration looks scattered and handmade rather than evenly stamped across a flat surface.
The Crisp Texture
This is a crisp cookie, not a soft or chewy one. It holds its shape and its snap on a tray, and it doesn't slump or go soft against the other items on a mixed platter the way a softer cookie can.
Crispness also makes it a natural coffee and tea cookie, since the structure holds up to a quick dunk instead of falling apart.
Where It Fits
This is a Christmas item, so it belongs on December platters, in seasonal cases, and on catering spreads. On a mixed tray it fills the shape gap: most holiday cookies are round, star-shaped, or tree-shaped, and a twisted pretzel breaks that pattern up without introducing a new flavor direction.
Buying it finished takes the icing and sprinkling off your production list during the busiest weeks of the year, when coating a twisted shape by hand would be slow work.
Applications
- Christmas and holiday cookie platters
- Bakery and deli holiday cases
- Grab-and-go seasonal retail packaging
- Catering and holiday buffet service
- Office and workplace holiday events
- Grocery bakery holiday departments
- Coffee shop and cafe seasonal counters
- Holiday gift boxes and tins
- Cookie exchanges and party trays
- Volume and institutional holiday foodservice
Allergen Information
Contains Wheat, Egg, Soy, and Milk. Processed in a plant that also processes peanuts, tree nuts, and sesame. Contains bioengineered food ingredients.
Kosher Certification
Certified Kosher Dairy.
Storage and Handling
Store dry at room temperature. This is a shelf-stable cookie, not frozen or refrigerated, so it holds without the fuss of a fresh-baked cookie.
Since the cookies come loose in the box, keep it closed between uses and out of warm spots. A cool, dry shelf keeps the icing firm and protects the crisp texture, which is the first thing to go if the box sits open in a humid kitchen.
Bulk and Wholesale Options
Comes in a 5 lb bulk box, about 37 cookies per pound. Available in bulk and wholesale for bakeries, caterers, grocery counters, and anyone moving holiday cookie volume. Quantity pricing available.
Sourcing and Production
Manufactured by Cookies United in the USA.
Product Identifier
Item Number: D-1214
Key Takeaways
- Crisp vanilla cookie in a pretzel twist, topped with white icing and red and green sprinkles
- Finished and ready to serve, no icing or decorating required
- Packed 5 lb bulk, about 37 cookies per pound
- Contains Wheat, Egg, Soy, Milk; made on shared lines with peanuts, tree nuts, sesame
- Certified Kosher Dairy, made in the USA
- Available in bulk and wholesale

The Holiday Pretzel from Cookies United is a crisp vanilla cookie shaped like a pretzel, topped with white icing and decorated in red and green sprinkles, packed in a 5 lb bulk box at about 37 cookies per pound. It comes finished and ready to serve. We stock it in bulk and wholesale for bakeries, delis, caterers, grocery bakery counters, and foodservice.
The pretzel twist is one of the oldest shapes in European baking, and rendering it as a sweet iced cookie gives a holiday tray a shape that isn't a circle, a star, or a tree.
What a Pretzel Cookie Is
A pretzel cookie borrows the looped knot shape of a bread pretzel but is built as a sweet cookie instead. The dough is formed into the familiar three-hole twist, then baked crisp rather than proofed and boiled the way a bread pretzel is.
This one is a vanilla cookie, so the flavor is a plain sweet base rather than the salty, malty taste people associate with the bread version. The shape does the visual work; the icing and sprinkles supply the holiday.
The White Icing and Red and Green Sprinkles
The cookie is finished two ways. White icing coats the twist and settles into the loops, giving the surface a smooth, snowy look that reads as winter without any additional color. Red and green sprinkles go on over it, dropping the seasonal color directly onto the white background where it stands out most.
The knot shape works in the icing's favor here. The loops catch and hold both the icing and the sprinkles at different depths, so the decoration looks scattered and handmade rather than evenly stamped across a flat surface.
The Crisp Texture
This is a crisp cookie, not a soft or chewy one. It holds its shape and its snap on a tray, and it doesn't slump or go soft against the other items on a mixed platter the way a softer cookie can.
Crispness also makes it a natural coffee and tea cookie, since the structure holds up to a quick dunk instead of falling apart.
Where It Fits
This is a Christmas item, so it belongs on December platters, in seasonal cases, and on catering spreads. On a mixed tray it fills the shape gap: most holiday cookies are round, star-shaped, or tree-shaped, and a twisted pretzel breaks that pattern up without introducing a new flavor direction.
Buying it finished takes the icing and sprinkling off your production list during the busiest weeks of the year, when coating a twisted shape by hand would be slow work.
Applications
- Christmas and holiday cookie platters
- Bakery and deli holiday cases
- Grab-and-go seasonal retail packaging
- Catering and holiday buffet service
- Office and workplace holiday events
- Grocery bakery holiday departments
- Coffee shop and cafe seasonal counters
- Holiday gift boxes and tins
- Cookie exchanges and party trays
- Volume and institutional holiday foodservice
Allergen Information
Contains Wheat, Egg, Soy, and Milk. Processed in a plant that also processes peanuts, tree nuts, and sesame. Contains bioengineered food ingredients.
Kosher Certification
Certified Kosher Dairy.
Storage and Handling
Store dry at room temperature. This is a shelf-stable cookie, not frozen or refrigerated, so it holds without the fuss of a fresh-baked cookie.
Since the cookies come loose in the box, keep it closed between uses and out of warm spots. A cool, dry shelf keeps the icing firm and protects the crisp texture, which is the first thing to go if the box sits open in a humid kitchen.
Bulk and Wholesale Options
Comes in a 5 lb bulk box, about 37 cookies per pound. Available in bulk and wholesale for bakeries, caterers, grocery counters, and anyone moving holiday cookie volume. Quantity pricing available.
Sourcing and Production
Manufactured by Cookies United in the USA.
Product Identifier
Item Number: D-1214
Key Takeaways
- Crisp vanilla cookie in a pretzel twist, topped with white icing and red and green sprinkles
- Finished and ready to serve, no icing or decorating required
- Packed 5 lb bulk, about 37 cookies per pound
- Contains Wheat, Egg, Soy, Milk; made on shared lines with peanuts, tree nuts, sesame
- Certified Kosher Dairy, made in the USA
- Available in bulk and wholesale